The U.S. Navy’s Industrial Incentive Division was established in 1942 to remind American industrial workers of their critical role in the war effort. Posters like this one, probably made to encourage increased production of armaments in preparation for a planned invasion of Japan in the fall of 1945, were part of this campaign. Ultimately, Japan was forced to surrender well before then, following the dropping of atomic bombs on Hiroshima (August 6) and on Nagasaki (August 9). By the time the designer, John Philip Falter, joined the U.S. Navy in 1943, he had an established career as an illustrator, creating advertisements for a range of magazines. He designed more than three hundred posters for the Navy and his name and the letters USNR (United States Naval Reserve) can be seen at lower left.