During the 1960s, there was increased public interest in posters. Printed by Famous Faces—the same company that published Seymour Chwast’s End Bad Breath poster—this design was meant to be sold as a decorative print in stores nationwide. The composition is mostly symmetrical, playing with geometry in a way that abstracts the rear of the motorcycle. Since Chwast was not yet aware of the term “Art Deco,” he dubbed this “Roxy Style,” a modernized version of the 1920s aesthetic.