Milton Glaser created this version of his iconic I <3 NY logo in the wake of the terrorist attacks of September 11, 2001. Students at the School of Visual Arts in New York handed out this small poster, and also placed it in storefronts and windows around the city as an expression of solidarity in the face of tragedy. The singed area of the heart represents the part of lower Manhattan where the Twin Towers were attacked. Oddly, New York State threatened to sue Glaser for altering its copyrighted logo. In response, Glaser wrote an outraged letter to the mayor, the governor, and the New York Times. A few months later, a larger version of the same image was used as part of SVA’s poster campaign in the subways.