Dead History
P. Scott Makela, Zuzana Licko
1990
DIMENSIONS
25 x 38 in. (63.5 x 96.5 cm)
OBJECT NUMBER
PH.726
COUNTRY OF ORIGIN
United States
CREDIT LINE
Poster House Permanent Collection
KEYWORDS
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Dead History is a mashup of two preexisting fonts: Linotype’s Bell Centennial and Adobe’s VAG Rounded, resulting in a typeface that is both serif and sans-serif. The typeface was originally created by P. Scott Makela in 1990, but was redrawn by Zuzana Licko in 1994 before being licensed for sale through Emigre Fonts. Makela’s choice of “Dead History” as the name of the font carried both political and personal significance. He wanted to signify that the age of traditionally produced typefaces was “dead,” which he emphasized through the incorporation of a photograph he had taken of his mother on her deathbed. Makela was a graphic and typeface designer who taught at the Cranbrook Academy of Art in Michigan, one of the few academic institutions at the forefront of digital typeface design in the mid-to-late ’90s.

For inquiries about image licensing, please contact collections@posterhouse.org.

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